AI Insights · Timothy · January 2025
Top 5 Social Networking Apps on iOS in Australia: Q4 2024
Explore the performance of the top 5 social networking apps on iOS in Australia during Q4 2024, including trends in downloads, revenue, and active users.
In the final quarter of 2024, Australia's top social networking apps on iOS showed varied performance in terms of downloads, user engagement, and revenue, as reported by Sensor Tower.
Threads maintained a dynamic presence with weekly downloads fluctuating between 35K and 58K. Active users saw an upward trend, climbing from 1.5M to nearly 2M by the end of December.
WhatsApp Messenger experienced steady weekly downloads, averaging around 24K, while its active user base slightly decreased from 9.1M to 8.9M over the quarter.
Facebook generated consistent weekly revenue, peaking at approximately $41.2K. Downloads remained stable, averaging 20K weekly, and active users hovered around 12.4M.
Telegram Messenger showed remarkable revenue spikes, notably reaching $34.4K in mid-November. Weekly downloads ranged from 15K to 18K, and active users grew steadily, closing the quarter at over 1M.
Life360: Stay Connected & Safe recorded the highest weekly revenue among these apps, with figures nearing $88.6K. Downloads and active users remained consistent, with slight increases in user engagement towards the end of the quarter.
These insights underscore the diverse strategies and user engagement levels across top social networking platforms in Australia. For more detailed analytics, visit Sensor Tower's website.